automotive service print mailers, infographics, and branding created for DataClover.
DataClover is a leading provider of innovative software solutions tailored to the needs of automotive dealerships. With a focus on revolutionizing aftersales service experiences, DataClover offers omni-channel marketing automation and service lead generation platforms designed to bring in high quality service leads and grow business for the automotive service industry. The company empowers dealerships to enhance customer satisfaction, drive revenue growth, and streamline operations.
direct mail
Direct mail serves as one of the channels within DataClover marketing. My work with DataClover involvesd creating all retail campaign assets for direct mail, from product creation to print production. These templates were maintained within visual identity guidelines for more than 15 different OEM brands, with layouts that are on-brand and consistent with OEM language.
holiday collection
In preparation for holiday seasons, I created a Holiday Direct Mail Guide to be distributed to all of our customers for sending out customized mailers. These mailers continued to follow brand guidelines while providing a more festive branding for the recipients.
animations
Additional channels under DataClover include Facebook and email marketing. As a part of digital marketing, I created a variety of animated icons and images to highlight specific services and promote scheduling appointments at dealerships. These assets are modified according to appropriate brand colors and standards to stay consistent with the marketed OEM.
sales assets
In order to effectively communicate our services to potential customers, I designed case studies, sales decks, and informational guides for use by account managers and our sales teams. These graphics served to better visualize our company's success stories, processes, and offerings in a clean format.
